Derek Amoroso
Chief Executive Officer
Derek Amoroso founded Phaze 2 Technologies to bring exceptional communication solutions and unwavering service to businesses nationwide. With over 30 years of telecommunications and networking experience, Derek has successfully led served over 1,000 customers throughout his career.
Q&A
What’s the best word to describe you professionally?
Focused. When I commit to a project, I give it my full attention.
What’s your biggest professional pet peeve?
Coming into a meeting without a notepad. If it’s worth meeting about, it’s worth writing down. Otherwise we’ll just be having the same conversation next week.
What’s the most valuable lesson you’ve learned in 30 years of business?
All decisions require incisions. You can’t move forward without making cuts, whether that means choosing one path over another or making the tough calls that growth demands.
What project are you most proud of?
Establishing a telephony model for franchises and their franchisees. Creating a system that works across multiple locations while giving each franchisee local control was a complex and rewarding challenge.
What advice would you give someone starting out in telecommunications?
Look for broken accounts. People don’t change because you’ve got a better pitch. They change when what they have is broken and getting in the way of their operations. Find that pain, and you’ll find the deal.
What’s the best business decision you’ve ever made?
Self-employment. Taking control of my own path has been the most fulfilling choice of my career.
Where do most people fail in selling telecommunications?
They fail to proactively anticipate hurdles in the sales process, and they don’t ask the one critical question that will either keep them from earning the business or seal the deal.
What’s the best word to describe you personally?
Guarded.
What’s something people would be surprised to learn about you?
I hate to drive and I’m scared of heights.
If you could go back and tell your younger self one thing, what would it be?
The tide waits for no man.
Who have been the most influential people in your life?
My mother and father. They handed me a broom instead of a dollar. That lesson about earning what you get has shaped everything since.